"We see the need for two kinds of businesses: one for personal gain, another dedicated to helping others. In one kind of business, the objective is to maximize profits for the owners with little or no consideration for others. In the other kind of business, everything is for the benefit of others and nothing is for the owners—except the pleasure of serving humanity. The second kind of business, built on the selfless part of human nature, I have named social business."
Prof. Muhammad Yunus